Electronic Commerce (E-Commerce) can be defined as the fact of buying and selling products or services on a platform through the internet.
There are six main e-commerce models in which we can classify businesses:
1. B2C, BUSINESS TO CONSUMER
This approach is characterized as the commercial activity between a company and an Individual. This model is one of the most famous model use in e-commerce. For example, when a shopper buys a TV from an online TV retailer.
2. B2B, BUSINESS TO BUSINESS
This model is defined as the commercial activity between a company, and another company, like a supplier and a retailer for example. This e-commerce model cannot be seen by the consumer since it only happens between businesses. We can also talk about Inter-business relation
3. C2C, CONSUMER TO CONSUMER
The oldest e-commerce model existing is the C2C ecommerce business model described as all the exchanges of goods and services between several consumers. EBay and Amazon, for example are the 2 most famous C2C ecommerce website, but there are lots of others. In Singapore, Carousel is also very used for C2C transactions.
4. C2B, CONSUMER TO BUSINESS
C2B overturns the traditional e-commerce model. Consumer to business (C2B) is a business model in which consumers are at the service of the company by bringing a product or a service, and not the opposite as it is the case traditionally. This is a model which is for example often see in Crowdfunding projects.
5. B2A, BUSINESS TO ADMINISTRATION
This e-commerce business model gathers the transactions happening between online businesses and administrations. It is not the most used model, but still important to be aware of it.
6. C2A, CONSUMER TO ADMINISTRATION
Same model here, but with the reverse method, which mean that consumers sells products or services online, to an administration.